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Thailand on $222

The campaign aims to educate people about the savings you can make by booking your flight and accommodation together with Expedia.

Developed by BMF, it continues on from the success of last years ‘New York on $50’ campaign, where Expedia’s travel host, Shura, demonstrated how travellers could spend the money they save.
This time, he took on Thailand with a saving of $222.

Over just a few days, Shura and the team captured a raft of both iconic and unexpected experiences relevant to all types of travellers. From enjoying crunchy local cuisine at night markets and unique cultural entertainment, to elephant rides through jungles and boat trips out to Phi Phi Islands, the new campaign highlights the importance of saving money by showing what you can do with $222 in Thailand.

 

Client Info

CLIENT

Expedia